Brad Lions bronze Outdoor

A Bronze Lion!

August 6, 2015

It was so great to see all our wide-eyed Brads after hearing the news. Not that we were shocked at the international jury’s decision. But winning a Lion in Cannes’ most popular category (more than 4500 works were submitted in the Outdoor category) well, with all humility, it’s an achievement of which we’re extremely proud. “Winning Lions at Cannes is the equivalent of winning the Olympics of advertising,” explains Carle Coppens, our vice-president and creative director. “We’re being measured up against the best in the world. Winning at Cannes with a campaign created for Québec shows the relevance of creativity that comes from here.”